Uber and its Russian competitor Yandex.Taxi keep enhancing their presence in Ukraine. After their almost simultaneous launch in southern Ukraine last month, the taxi-hailing services are now competing in Lviv (Lvov), a major city in western Ukraine.
Lviv is the fifth Ukrainian city after Kyiv (Kiev), Kharkiv (Kharkov), Dnipro (Dnepr) and Odessa for Yandex.Taxi and the third one for Uber to cover so far.
On May 20-21, Odessa, a city in the Southern Ukraine, will play host to a major international mobile marketing event Mobile Beach Conference 2017. Some 1,500 international mobile marketing professionals are expected to attend.
Presented as “the most unconventional mobile marketing event,” it will take place at the Ibiza resort by the Black Sea.
Kidslox, a Ukrainian-British startup which helps parents “control kids’ mobile device time,” won the Startup Battle held in late November in Cherkassy, a city in central Ukraine. The contest was organized by Startup.Network as part of a series of industry events.
The purpose of this app is to put parents in control of their children’s screen time by setting time limits and establishing boundaries for their mobile and tablet device use.
This morning Sence, “the first wearable technology capable of accurately tracking and logging emotional states so you can take action”, had attracted $126,261 from 716 Kickstarter backers – far above its crowdfunding goal of $100,000.
Developed by Planexta, a startup with Ukrainian roots, Sence reflects “the evolution of mindfulness and productivity,” tracking emotions with ECG signals.
Viber, a messaging app with nearly 800 million active users in 193 countries around the world, has entered the Ukrainian business market, touting its latest and “most important (feature) for the last two years” – public accounts.
Viber Media Inc., a subsidiary of Japanese company Rakuten Inc., announced the roll out of its new business service on Nov. 22 during its first ever press conference in Ukraine, where it claims to have about 16 million active users.
In late October Yandex, the Russian search giant, launched taxi booking service Yandex.Taxi in Ukraine. The service – which operates exclusively in partnership with taxi companies – is available exclusively in Kiev (Kyiv), but Yandex plans to expand it beyond the Ukrainian capital.
“Our next targets are Odessa, Kharkiv (Kharkov) and Dnipro [previously known as Dnipropetrovsk],” said Elina Staviskaya, Head of PR projects at Yandex.Taxi, in an exchange with East-West Digital News.
Nicknamed “the Uber for parking,” this one-tap parking app offers access to “thousands of exclusive parking spots in both gated and open access areas.” Barking also allows its users to book parking spots in advance.
A chain-smoking driver talks on the phone while driving a beat-up car. His passenger is sweating, both because of the erratic driving and the absence of air conditioning – it’s either broken or not there at all. Until just a couple years ago, that used to be what an average taxi ride in Ukraine was like.
But things are changing now. Seeing the huge gap in the market for proper taxi services, tech companies that position themselves as “Uber-like” have started coming to Ukraine. The real star of the market – Uber, the most expensive tech startup in the world in 2015 – launched its services in Kyiv on June 30.
Taxify, an Estonian copycat of Uber, started operating in Ukraine last month, reported Ukrainian high tech blog AIN.UA. The service has already enrolled 20 drivers to offer rides in Kyiv (Kiev) after training at Taxify’s office.
While Taxify’s user interface and pricing are identical to those of Uber, the Estonian service takes a 15% commission fee on rides, well below Uber’s 25%.